Experiences

Experiences

Brewing Delights: Hida Furukawa Sake Brewery Tour with Authentic Culture and Methods (VIP Course)

Brewing Delights: Hida Furukawa Sake Brewery Tour with Authentic Culture and Methods (VIP Course)

North Gifu

Food & Drink

Dive into the flavorful, aromatic, and delicious world of authentic Japanese sake handmade in ways tested and honored by time here at Watanabe Shuzoten, the sake brewery with the most smiles in Japan, and also a nationally designated Important Tangible Cultural Property. Experience all there is to this "living brewery" in Hida Furukawa, where yeast thrive in a natural environment enclosed by storehouses with porous mortar white walls that "breathe", where tradition, technique, and sensitivity are skillfully blended with overflowing joy, preserved for generations by the head of the Watanabe family who works and lives with the brewery staff under one roof.

Enjoy the liquid ambrosia brewed here as it simply is - absolutely delightful.

Recommended points

● Enjoy sake tasting of five different varieties in an exclusive VIP room in a newly renovated area of the brewery, with freedom to decide on which date you would want the tour to be held, options limited only to the VIP course.

● Go beneath the surface, beyond mere factory tours and tourist attractions. Immerse yourself in the aromatic, sophisticated, and delicious world of authentic Japanese sake here at Watanabe Shuzoten, a nationally designated Important Tangible Cultural Property. Get up close and personal to the way things are done in this "living brewery" the traditional and natural way in Hida Furukawa, with living yeast and porous white mortar walls that "breathe", where the magic of sake brewing happens, preserved for generations by the head of the Watanabe family in collaboration with the brewery staff.

Overview

Season
2026/4/1~2027/3/31 (Excluding August)
Activity Time
5 hours
Place

※ Please contact us for further details.

Furukawa Town, Hida City, Gifu Prefecture

Number of Participants
2 to 8 people
Reference Price
※ Please contact us for further details.
※ Guide interpreters, pick up and drop off transportation as well as other custom arrangements can be made. Please inquire for further details.
Starting Point
Sake brewery
Ending Point
Sake brewery
Meeting Time
10:00~15:00
Schedule
・From 10:00~15:00/Meet up at the tour desk for reception (estimated time: 90 mins)
・Introduction to the history of the sake brewery
・Tour the sake brewery (sake brewing process)
・Sake tasting of two sake varieties at the "Thank You Tank" (Exclusive Brewery Tour Sake and Junmai Ginjo Kaden Tedzukuri Sake)
・Sake tasting of three sake varieties at a VIP room in an adjacent building
※ Complimentary bottle of Hida mineral water included
Important Information
● Accompanied by their guardian, participants less than 20 years of age are allowed to join for free but may not sample any sake. Please note that participation in this course is only allowed with the understanding and acknowledgement that there is volatile alcohol (alcohol that evaporates at room temperature) present in the brewery.
● During the brewery tour, you will be required to wear a hair net, a mask, and a white coat for hygienic purposes.
Contact Information
Discover GIFU
Phone number: +81-(0)58-265-4831 (weekdays 9:30-17:30)
Email address: customer@gifu-tj.jp

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